Tips for Leveraging Partnerships to Improve Recruitment for Healthy Marriage and Relationship Education Programs

Healthy marriage and relationship education (HMRE) programs can struggle to recruit and enroll participants. This is often the first challenge new programs encounter as they move from planning to implementing their services. Because of this challenge, an important component of many successful recruitment strategies is to develop partnerships with other organizations in the community that can refer potential participants. This brief identifies partnership tips from Anthem Strong Families (Dallas), Family Service Agency-Santa Barbara, and Gateway Community Action (West Liberty, Kentucky); each of these organizations are HMRE grant recipients who participated in rapid cycle learning to strengthen their recruitment partnerships.