Program Implementation
Tips to Implementation: Having the Denver Workforce Center at DIA has allowed staff to serve customers as well as airport businesses successfully. Customers are able to access valuable training, job placement services, and employment opportunities while employers can draw from a pool of employees who have undergone training directly related to their businesses. The onsite center makes it easy for customers and employers to drop in and check with the staff, and for staff to follow up in case additional issues arise. Identifying funding sources and developing sustainable partnerships are important. Patience on the part of funders also is needed as these types of programs may have a slow start and take time to demonstrate results. It is essential to spend time marketing to employers and businesses and developing relationships to create employment opportunities for customers.
Keys to Success: The staff have been vital to making the center a successful, inviting environment. The staff's first priority is helping customers. To be successful, staff must be able to show customers how the trainings and classes can help them, keep customers motivated, build customer trust, and help customers address their barriers to work.
The center also has done an excellent job of serving DIA, its employers, and customers by equipping clients with the skills needed to be successful at these jobs. Employers know they are hiring competent workers, while customers complete training with a specific skill that is immediately applicable. The adaptability and flexibility of the initiative also allow the center to tailor trainings to the special needs of employers and customers, which has been key.
Challenges:
Delays in opening the new Denver Workforce Center and launching the program at the airport.
Helping individuals understand how training would help them obtain a job and build a network.
Keeping individuals motivated.
Transportation has been a challenge, although the majority of those seeking jobs at the airport live in the vicinity.
Marketing the program to airport businesses and customers.
